Looking forward to 2018 (and back at 2017)

It’s that time of year again, when I plan out what I’d like to accomplish in the new year, and check in with my goals from last year to see how I did on them. I’m not sure how I latched onto this New Year’s Resolution cliche, but at least it gets me to do a little self-evaluation at least once a year!

2017 sticks in mind as a year marked by too many household disasters (for me) and too much underlying chaos and stress (for everybody), so my weekly visits to Oz to write & draw my “Watusi in Oz” strip was a nice escape from the stresses of daily life. Still, I at least tried to address the goals I set at the start of that year. Here’s how that went…

1. Set up a Patreon account. Even if I’ve had a hard time attracting people to my Patreon account— and not showing up in their search for “comics” doesn’t help any– I did get this up and running. I’ve even got a carrot in the works to attract more readers to it…

2. Begin a “Human Spring” webcomic. While it’s not quite ready for publication, I did make headway on the first “issue” of it! I hope to release it soon…

3. Find a better way to promote and get more eyeballs on my work. I’m still pretty much handselling my work. I haven’t come up with a proper marketing plan yet.

4. Finish and publish old projects. While I did manage to publish Doghouse Funhouse #2, the other projects were not as far along as I remembered them being. Something to keep working at for 2018…

5. Undertake a general website/logo refreshening. While I have been consistently presenting myself as “Dale Martin, cartoonist” at shows, my efforts at a new logo got derailed, as did a website revamp. I’ll actually probably just stick with what I have for the most part, at least until I can find time to integrate this blog and my webcomic(s) into one interface, which is a bigger project than I’ll attempt on my own.

6. Make more “fine” art. I did better on this front than I have in recent years, highlighted by my contribution to Crosstown Arts’ “Potluck” exhibition in August!

All in all, I at least made headway of a sort on all those areas, which I can feel okay about. As for 2018…

Despite my ever-present laundry list of projects to finish, I really want to focus on a few (mostly) attitudinal adjustments…

1. Wear my business hat less, my artist hat more! I’ve taken lots of workshops to help to get better at that side of things over the last few years (even though I’m naturally introverted and am still not good at self-promotion), but it’s time to use the right side of my brain more in the coming year!

2. Put comics aside for a couple of days each week and give myself dedicated time focused on “art”, including paintings and prints. Simply put, my Memphis market is not as interested in literary product as other places I’ve exhibited. I’m making more sales from my visual output, and I want– and need— to make work that people want to buy.

3. Draw more spontaneously. I really labor over my drawings more than I need to, and I want to make doing them more fun!

4. Celebrate the Year of the Dog with more Watusi comics than I did in 2006. Which should be easy given how that year turned out…

So, any creative goals for 2018 you wish to share?

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3 Comments to “Looking forward to 2018 (and back at 2017)”

  1. I mostly gave up on promoting myself some time back. I had gotten to the point of breaking even on my interview and review zine when personal life derailed it for a bit. I hated having to spend the time and effort in selling ad space and just couldn’t bear the thought of having to go through all that again. I will periodically put myself out for working on other people’s stuff, but mostly I just try and do what I want when I want and accept it as a hobby.

  2. Looking forward to any new Human Spring material! Wishing you a creative and productive year, Dale!

    • It’s been a long time coming, but I’m really excited to have plans finally coming together for this character again!

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